Rebranding for Frozen Dead Guy Days festival in Nederland, Colorado. This festival is a three day celebration for the iconic cryogenically frozen man kept in a shed in the mountains of this small town. The new name “Cryocon” is less wordy and fits the event better than the previous name.
The goal of this project was to rebrand an existing event and design a poster, instagram advertisement, postcard mailer, newspaper advertisements and promotional merchandise.
